Lubrizol Life Science Health (LLS Health) is transforming the iron supplement market with the introduction of LIPOFER™ vegan gummies, a plant-based, iron-fortified supplement that offers a more enjoyable and convenient option for consumers. Developed under the Nutra 2.0 mission, these gummies cater to the evolving needs of modern consumers in the nutraceutical industry.
The LIPOFER™ gummies utilize advanced microencapsulation technology to protect the iron pyrophosphate, which results in improved absorption, increased bioavailability, and minimal side effects. Each gummy contains a 10mg dose of elemental iron, a higher concentration than most iron supplements available in the market. The gummies address the typical concerns associated with traditional iron supplements, such as unpleasant taste and gastrointestinal side effects.
The innovative LIPOFER™ gummies will be featured at Vitafoods Europe in Geneva, stand #D60. Their appealing fruit flavor and pectin-based formulation make them an attractive option for a broad range of consumers in search of a convenient and palatable iron supplement.
By offering iron-fortified supplements like the LIPOFER™ gummies, LLS Health is meeting the growing demand for non-traditional dosage forms and helping manufacturers create products that resonate with diverse consumer preferences. The company’s consumer-led mission seeks to guide customers through the consumer mind, providing innovative and appealing nutraceutical solutions that address the needs of today’s consumers.